Northern Pasta Co
In 2022, we launched The Booths Accelerator in celebration of our 175 year milestone. The Accelerator scheme offered a tailored programme of support to help grow, develop and sustain food and drink business’ of the future. Nearly 200 businesses applied for the scheme, with over 15 of them meeting with buyers to discuss future listings with Booths. Northern Pasta Company was one of the start-up businesses selected to gain support from Booths.
Northern Pasta launched with a mission to unite people through their love of food, aiming to demonstrate that food that’s good for you doesn’t have to compromise on taste. The team are composed of three members; co-founders and husband and wife, Matt and Imogen and Alannah who has recently joined as brand manager, with a background and passion for food marketing and increasing brand awareness through partnerships.
Northern Pasta supports British farmers being paid fairly, connecting consumers on the field to fork journey and introducing them to the exciting world of regenerative farming. The brand are championing British farmers to create spelt pasta without harsh ingredients. By using regenerative methods, artificial inputs are removed and disease and pests are managed by livestock. The nutrient rich soils allows the spelt pasta to thrive.
Co-founder Imogen says, “We are proud to have grown a business which has always had provenance at the forefront of our priorities, united in this as a team, we want to build a pasta lovers community which continues to share the knowledge around supporting British grown food and championing seasonality.”
All packaging is 100% recyclable and the company are working towards solar powered pasta production. The team have been recently featured in Stylist, Delicious & Good Housekeeping and even have a Great Taste award!
Available in selected stores:
Northern Pasta Spelt Radiatori, 450g
This pasta is one to impress; thanks to its unique shape it is perfect for sauce holding and recommended for a ragu.
Northern Pasta Spelt Fusilli, 450g
This pasta is a cupboard staple as its versatile and great for quick, easy dinners.
Northern Pasta Spelt Gigli, 450g
This is the pasta to impress with a beautiful shape.
Cooking tips
- Salt your pasta water.
- Taste, and taste again, so you get the perfect bite.
- We love pairing our pasta with seasonal British ingredients.